Asia-Pacific Breakfast Cereals Market Research Report, 2027

Asia-Pacific Breakfast Cereals Market Size, Share, Trend & Market Analysis By Type, By Distribution Channel, By End User, Competition Forecast & Opportunities.

Featured Companies

  • 1. Bagrry’s India Limited
  • 2. Marico Limited
  • 3. Nestle SA
  • 4. General mills Inc.
  • 5. Kellogg Company
  • 6. PepsiCo Inc.
  • More...

As their name suggests, Breakfast cereals are foods that are chosen for breakfast. The morning cereals are made using a variety of ingredients. They are refined seed grains, which are common in western nations. For maximum results, combine breakfast cereal with milk or curd. They are fat-free and healthy. Cereal ingredients are also a popular breakfast option since they are rich in fibre and nutrients, including vitamins, minerals, carbs, lipids, and proteins. Cereal plants are raised for their edible parts, which give people a lot of energy. In developing nations in the Asia-Pacific region, grains including wheat, corn, and rice are staple foods. Due to their prolific development and abundant manufacture, cereals are also frequently used in kitchens. Due to their prolific development and abundant manufacture, cereals are also frequently utilised in kitchens, which has led to a rapidly expanding market for cereal components in the Asia-Pacific region. According to the report, "Asia-Pacific Breakfast Cereal Market Research Report, 2027," published by Actual Market Research, the market is anticipated to grow with more than 6% CAGR during the forecast period. The increasing trend toward processed food consumption in emerging nations throughout the area, which also denotes the rising use of breakfast cereal ingredients, is a major driver of market expansion. Health concerns around dietary patterns have evolved. People are choosing wholesome foods. As a result, the Asia-Pacific market has seen growth in the consumption of breakfast cereals. The market for morning cereal is expanding as a result of the strong expansion of convenience stores that support brand visibility. The consumer's equal preference for conventional breakfast meals, however, is causing the industry to stagnate and, as a result, limiting market expansion.

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Furthermore, the region's rising obesity problem is encouraging the population to switch to healthy breakfast consumption, with cereals leading the way, and rising product innovation by companies has further pushed customers to taste a wide range of products while eating a healthy breakfast. As a result, these above-mentioned factors are estimated to reinforce the substantial growth of the breakfast cereal market in the forthcoming years. Further, looking at the development of Asian countries and the increasing purchasing power of consumers, convenience trends are likely to remain significant. The desire to have more leisure time is what is driving the rising consumption of convenience foods, which indicates that consumers like to make the most of their spare time and available money and spend more time doing the things they value more. Distribution channels have been used to segment the Asia Pacific Cereals Market into supermarkets and hypermarkets, independent retailers, specialty retailers, convenience stores, and others. The cereal sector was dominated by supermarkets and hypermarkets since customers found it more convenient to buy goods from these establishments. Additionally, more firms are promoting their products through supermarkets as the FMCG industry is flourishing in emerging nations like India. These factors have led to a rise in the share of corn-type cereals in the Asia Pacific Cereals Market. The market is divided into five key regions, including China, Japan, India, Australia, and South Korea, according to the report. Among them, China is anticipated to dominate the market during the forecast. The largest market share in the Asia-Pacific region is contributed by China, which is followed by Japan and Australia. This is a result of the shift in breakfast cereal eating habits and the preference for healthier goods. The most popular RTE breakfast cereals in the Chinese market continue to be muesli and granola. The rising acceptance of western lifestyles has also been linked to market-driving forces. Additionally, the region's increased emergence of organic and natural ingredients points the market in the direction of faster market expansion in the near future.

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Kripa Shah

Kripa Shah

Senior Analyst

Recent Developments: • In September 2021, Parle, one of India’s leading biscuit, snack, and confectionery manufacturers, announced its entry into the breakfast cereal category. The company has extended its popular brand "Hide & Seek" in the cereal category, according to a statement from Parle Products. • In April 2021, Kellogg expanded its product portfolio in India to include more Indianized products that are suited to local palates. • In March 2019, Thandai Badam, Rose Badam, and Kesar Pista Badam are three culturally themed corn flakes flavours introduced by Kellogg's India. • In May 2018, Nestle S.A. and General Mills formed a joint venture to market a wide range of products in India. Corn flakes are one of the company's many breakfast cereal items. This partnership is expected to help Nestle increase its sales in India. Covid-19 Impacts: COVID-19 impacted various manufacturing and service-providing industries in the years 2020–2021 as it led to the closure of workplaces, disruption of supply chains, and restrictions on transportation. Though the imbalance between demand and supply and its impact on pricing are considered short-term, they are expected to recover as this pandemic comes to an end. Due to the outbreak of COVID-19 throughout the globe, the demand for gluten-free breakfast cereals decreased. Thus, food industries suffered a lot during the COVID-19 outbreak, and the gluten-free breakfast cereal industry will hopefully grow with the removal of restrictions in varied countries. Major Companies present in the market: PepsiCo, Inc., Nestlé S.A., General Mills, Inc., Marico Limited, Bagrrys India Limited, The Kellogg Company, Associated British Foods plc, Dr. Oetker, Family Cereal (Custom Food Group), Calbee, Inc., Bob’s Red Mill Natural Foods, Freedom Foods Group, Nature Foods Company

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Kripa Shah

Considered in this report • Geography: Asia-Pacific • Historic year: 2016 • Base year: 2021 • Estimated year: 2022 • Forecast year: 2027 Aspects covered in this report • Asia-Pacific Breakfast Cereal market with its value and forecast along with its segments • Country-wise Breakfast Cereal market analysis • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation Countries covered in the report • China • Japan • India • Australia • South Korea By Product Type • Hot Cereals • Ready-to-Eat (RTE) By Ingredient type • Wheat • Rice • Corn • Barley • Oats • Others By Distribution Channel • Supermarkets & Hypermarkets • Convenience Stores • E-commerce/Online • Others By Nature Type • Conventional • Organic The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to food & beverage industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

Companies Mentioned

  • Bagrry’s India Limited
  • Marico Limited
  • Nestle SA
  • General mills Inc.
  • Kellogg Company
  • PepsiCo Inc.
  • Associated British Foods plc
  • Dr. Oetker
  • Family Cereal (Custom Food Group)
  • Calbee, Inc.
  • Freedom Foods Group
  • Nature Foods Company

Table of Contents

  • Table of Content
  • 1. Executive Summary
  • 2. Market Dynamics
  • 2.1. Market Drivers
  • 2.2. Challenges
  • 2.3. Opportunity
  • 2.4. Restraints
  • 2.5. Market Trends
  • 2.6. Covid-19 Effect
  • 2.7. Supply chain Analysis
  • 2.8. Policy & Regulatory Framework
  • 2.9. Industry Experts Views
  • 3. Research Methodology
  • 3.1. Secondary Research
  • 3.2. Primary Data Collection
  • 3.3. Market Formation & Validation
  • 3.4. Report Writing, Quality Check & Delivery
  • 4. Market Structure
  • 4.1. Market Considerate
  • 4.2. Assumptions
  • 4.3. Limitations
  • 4.4. Abbreviations
  • 4.5. Sources
  • 4.6. Definitions
  • 5. Economic /Demographic Snapshot
  • 6. Competitive Landscape
  • 6.1. Competitive Dashboard
  • 6.2. Business Strategies Adopted by Key Players
  • 6.3. Key Players Market Share Insights and Analysis, 2021
  • 6.4. Key Players Market Positioning Matrix
  • 6.5. Consolidated SWOT Analysis of Key Players
  • 6.6. Porter's Five Forces
  • 7. Global Breakfast Cereals Market Outlook
  • 7.1. Market Size By Value
  • 7.2. Market Size and Forecast, By Geography
  • 7.3. Market Size and Forecast, By Product Type
  • 7.4. Market Size and Forecast, By Ingredient type
  • 7.5. Market Size and Forecast, By Distribution Channel
  • 7.6. Market Size and Forecast, By Nature Type
  • 8. Asia-Pacific Breakfast Cereals Market Outlook
  • 8.1. Market Size By Value
  • 8.2. Market Share By Country
  • 8.3. Market Size and Forecast By Product Type
  • 8.4. Market Size and Forecast By Ingredient type
  • 8.5. Market Size and Forecast By Distribution Channel
  • 8.6. Market Size and Forecast By Nature Type
  • 8.7. China Breakfast Cereals Market Outlook
  • 8.7.1. Market Size By Value
  • 8.7.2. Market Size and Forecast By Product Type
  • 8.7.3. Market Size and Forecast By Ingredient type
  • 8.7.4. Market Size and Forecast By Distribution Channel
  • 8.8. Japan Breakfast Cereals Market Outlook
  • 8.8.1. Market Size By Value
  • 8.8.2. Market Size and Forecast By Product Type
  • 8.8.3. Market Size and Forecast By Ingredient type
  • 8.8.4. Market Size and Forecast By Distribution Channel
  • 8.9. India Breakfast Cereals Market Outlook
  • 8.9.1. Market Size By Value
  • 8.9.2. Market Size and Forecast By Product Type
  • 8.9.3. Market Size and Forecast By Ingredient type
  • 8.9.4. Market Size and Forecast By Distribution Channel
  • 8.10. Australia Breakfast Cereals Market Outlook
  • 8.10.1. Market Size By Value
  • 8.10.2. Market Size and Forecast By Product Type
  • 8.10.3. Market Size and Forecast By Ingredient type
  • 8.10.4. Market Size and Forecast By Distribution Channel
  • 8.11. South Korea Breakfast Cereals Market Outlook
  • 8.11.1. Market Size By Value
  • 8.11.2. Market Size and Forecast By Product Type
  • 8.11.3. Market Size and Forecast By Ingredient type
  • 8.11.4. Market Size and Forecast By Distribution Channel
  • 9. Company Profile
  • 9.1. PepsiCo, Inc.
  • 9.1.1. Company Snapshot
  • 9.1.2. Company Overview
  • 9.1.3. Financial Highlights
  • 9.1.4. Geographic Insights
  • 9.1.5. Business Segment & Performance
  • 9.1.6. Product Portfolio
  • 9.1.7. Key Executives
  • 9.1.8. Strategic Moves & Developments
  • 9.2. Nestlé S.A.
  • 9.3. Marico Limited
  • 9.4. Bagrrys India Limited
  • 9.5. General Mills, Inc.
  • 9.6. The Kellogg Company
  • 9.7. Associated British Foods plc
  • 9.8. Dr. Oetker
  • 9.9. Family Cereal (Custom Food Group)
  • 9.10. Calbee, Inc.
  • 9.11. Freedom Foods Group
  • 9.12. Nature Foods Company
  • 10. Strategic Recommendations
  • 11. Annexure
  • 11.1. FAQ`s
  • 11.2. Notes
  • 11.3. Related Reports
  • 12. Disclaimer

List of Table

Table 1: Influencing Factors for Global Breakfast Cereals Market, 2021
Table 2: Top 10 Counties Economic Snapshot 2020
Table 3: Economic Snapshot of Other Prominent Countries 2020
Table 4: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 5: Global Breakfast Cereals Market Size and Forecast, By Geography (2016 to 2027F) (In USD Billion)
Table 6: Global Breakfast Cereals Market Size and Forecast, By Product Type (2016 to 2027F) (In USD Billion)
Table 7: Global Breakfast Cereals Market Size and Forecast, By Ingredient type (2016 to 2027F) (In USD Billion)
Table 8: Global Breakfast Cereals Market Size and Forecast, By Distribution Channel (2016 to 2027F) (In USD Billion)
Table 9: Global Breakfast Cereals Market Size and Forecast, By Nature Type (2016 to 2027F) (In USD Billion)
Table 10: Asia-Pacific Breakfast Cereals Market Size and Forecast By Product Type (2016 to 2027F) (In USD Billion)
Table 11: Asia-Pacific Breakfast Cereals Market Size and Forecast By Ingredient type (2016 to 2027F) (In USD Billion)
Table 12: Asia-Pacific Breakfast Cereals Market Size and Forecast By Distribution Channel (2016 to 2027F) (In USD Billion)
Table 13: Asia-Pacific Breakfast Cereals Market Size and Forecast By Nature Type (2016 to 2027F) (In USD Billion)
Table 14: China Breakfast Cereals Market Size and Forecast By Product Type (2016, 2021 & 2027F)
Table 15: China Breakfast Cereals Market Size and Forecast By Ingredient type (2016, 2021 & 2027F)
Table 16: China Breakfast Cereals Market Size and Forecast By Distribution Channel (2016, 2021 & 2027F)
Table 17: Japan Breakfast Cereals Market Size and Forecast By Product Type (2016, 2021 & 2027F)
Table 18: Japan Breakfast Cereals Market Size and Forecast By Ingredient type (2016, 2021 & 2027F)
Table 19: Japan Breakfast Cereals Market Size and Forecast By Distribution Channel (2016, 2021 & 2027F)
Table 20: India Breakfast Cereals Market Size and Forecast By Product Type (2016, 2021 & 2027F)
Table 21: India Breakfast Cereals Market Size and Forecast By Ingredient type (2016, 2021 & 2027F)
Table 22: India Breakfast Cereals Market Size and Forecast By Distribution Channel (2016, 2021 & 2027F)
Table 23: Australia Breakfast Cereals Market Size and Forecast By Product Type (2016, 2021 & 2027F)
Table 24: Australia Breakfast Cereals Market Size and Forecast By Ingredient type (2016, 2021 & 2027F)
Table 25: Australia Breakfast Cereals Market Size and Forecast By Distribution Channel (2016, 2021 & 2027F)
Table 26: South Korea Breakfast Cereals Market Size and Forecast By Product Type (2016, 2021 & 2027F)
Table 27: South Korea Breakfast Cereals Market Size and Forecast By Ingredient type (2016, 2021 & 2027F)
Table 28: South Korea Breakfast Cereals Market Size and Forecast By Distribution Channel (2016, 2021 & 2027F)

List of Figures

Figure 1: Global Breakfast Cereals Market Size (USD Billion) By Region, 2021 & 2027
Figure 2: Global Breakfast Cereals Market Snapshot, By Segmentation (2021 & 2027) (in USD Billion)
Figure 3: Market attractiveness Index, By Region 2027
Figure 4: Market attractiveness Index, By Ingredients 2027
Figure 5: Competitive Dashboard of top 5 players, 2021
Figure 6: Market Share insights of key players, 2021
Figure 7: Porter's Five Forces of Global Breakfast Cereals Market
Figure 8: Global Breakfast Cereals Market Size By Value (2016, 2021 & 2027F) (in USD Billion)
Figure 9: Global Breakfast Cereals Market Share By Region (2021)
Figure 10: Asia-Pacific Breakfast Cereals Market Size By Value (2016, 2021 & 2027F) (in USD Billion)
Figure 11: Asia-Pacific Breakfast Cereals Market Share By Country (2021)
Figure 12: China Breakfast Cereals Market Size By Value (2016, 2021 & 2027F) (in USD Billion)
Figure 13: Japan Breakfast Cereals Market Size By Value (2016, 2021 & 2027F) (in USD Billion)
Figure 14: India Breakfast Cereals Market Size By Value (2016, 2021 & 2027F) (in USD Billion)
Figure 15: Australia Breakfast Cereals Market Size By Value (2016, 2021 & 2027F) (in USD Billion)
Figure 16: South Korea Breakfast Cereals Market Size By Value (2016, 2021 & 2027F) (in USD Billion)

Market Research FAQs

General Mills, Marico, Kellogg NA Co., PepsiCo Inc., Bob’s Red Mill Natural Foods are the major companies operating in Asia-Pacific Breakfast Cereals Market.

Key factors that are driving the breakfast cereal market growth include the rising demand for ready-to-eat food enabled by the fast-paced lifestyles of the working population.

Market players facing difficulty in procuring raw materials could hamper the market growth.

The object of this thesis is to test the proposition that entry into the breakfast cereal industry may be barricaded due to: (1) economies of scale, (2) capital requirements, (3) absolute cost advantages, and (4) product differentiation.

Rice is the single most important source of calories for humans. Among cereal, rice is grown mainly for direct human consumption with very little making it to other uses. Rice contributes approximately 21% of world per capita caloric intake, and 27% of per capita calories in the developing countries.
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Asia-Pacific Breakfast Cereals Market Research Report, 2027

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