South Korea Dairy Alternative Market Research Report, 2030

The dairy alternatives market in South Korea is expanding rapidly due to a confluence of factors, including the popularity of K-wellness trends, advancements in functional foods, and a high rate of lactose intolerance. Soy and rice-based beverages have historically been a vital part of the Korean diet, particularly in the form of traditional drinks like "dubu" (tofu) and "sikhye" (sweet rice drink). Due to its high protein content and cultural familiarity, soy milk has become a staple in the modern dairy alternative industry, which has evolved from these traditional drinks. The transition from traditional to commercial items has been made easier by developments in food processing technologies and an increasing market for plant-based substitutes. The market has been heavily impacted by the high rate of lactose intolerance among Koreans. Lactose malabsorption, which causes digestive distress when dairy products are consumed, affects a significant percentage of the population. Because of this, there is a high demand for lactose-free and plant-based substitutes, which has encouraged firms from both Korea and overseas to increase their product lines in the Korean market. The promotion of dairy alternatives depends greatly on influencer culture and e-commerce platforms. Online sites are heavily used by South Korea's digitally connected population for product discovery and purchases. Influencers, especially those in the health and wellness industries, have played a key role in promoting plant-based products, which has increased consumer awareness and adoption. Korean food innovation laboratories are driving innovation in product development. Institutions like Meals Labs Korea are leading the way in research and development, concentrating on creating unique plant-based dairy alternatives that meet local tastes and dietary requirements. In order to expedite the introduction of creative dairy substitutes to the market, these laboratories work with industry partners to assure product quality, safety, and adherence to regulatory requirements. According to the research report, "South Korea Dairy Alternatives Market Research Report, 2030," published by Actual Market Research, the South Korea Dairy Alternatives market is expected to reach a market size of more than USD 1.78 Billion by 2030. Urban millennials, who place a high value on healthy, sustainable, and convenient food choices, are the primary force behind this growth. Major domestic companies like Dr. Chung's Food Co. Ltd, Maeil Co. Ltd, and Namyang Dairy Products Co. Ltd. have created products that appeal to local palates and cultural preferences. For example, Maeil Co. Ltd prioritizes conventional Korean tastes in its plant-based goods, appealing to customers looking for familiar flavors in dairy alternatives. The market for fortified dairy alternatives and ready-to-drink (RTD) products offers significant potential for expansion. Consumers are increasingly looking for functional drinks that provide health advantages above simple nutrition. Health-conscious people are increasingly choosing fortified plant-based beverages that are packed with vitamins, minerals, and probiotics. Regulatory frameworks are essential for promoting food safety and fostering consumer confidence. For food producers, the Ministry of Food and Drug Safety (MFDS) requires certifications like Hazard Analysis and Critical Control Points (HACCP). These certifications guarantee that dairy alternative products adhere to high safety and quality standards, which in turn increases consumer trust. In South Korea, the growth of dairy alternatives that promote "beauty-from-within" is a noteworthy trend. These goods, which are frequently fortified with collagen, antioxidants, and other skin-enhancing nutrients, are consistent with the K-beauty philosophy, which places emphasis on well-being. These advancements are aimed at consumers looking for functional foods that help them achieve both their health and beauty objectives.

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Soy is still the most well-known foundation, firmly rooted in traditional Korean cuisine through meals like tofu and soy-based soups. Soy milk is a widely available plant-based beverage in both flavored and unflavored varieties due to its high protein content and local availability. The popularity of almond milk has increased, particularly among young, health-conscious consumers. Almond milk, which is marketed for its low-calorie count and high vitamin E content, is frequently connected with beauty and skin health, in accordance with South Korea's wellness trends of "inner beauty." Imported almond-based beverages are widely available in gyms and coffee shops, despite the fact that the nut is not native to the nation. Although not as widely used, coconut milk has established a niche market. It is a popular choice for dairy-free desserts due to its creamy consistency and use in fusion or Southeast Asian cuisines. Its perceived exoticism and inherent fats enhance its allure in high-end product lines because of their strong cultural roots, beverages made with rice are popular. Contemporary variations that use rice as a foundation for lactose-free milks have been made possible by traditional rice beverages like sikhye. These beverages are promoted as easy to digest and are especially beneficial for those with nut or soy allergies because they are a relatively new addition, oats are becoming more and more popular, particularly in ready-to-drink barista blends for coffee culture. Due to its sustainability and moderate flavor, oat milk is a favorite among environmentally aware consumers and city millennials. The others category includes flax-based, quinoa, and hemp-based drinks, which are niche but becoming more popular among vegan and health-conscious consumers. With an increasing number of varieties, such as soy, oat, and almond milk, designed for everyday use and coffee consumption, plant-based milk continues to be the market leader. To make up for nutritional deficits, these items are commonly fortified with calcium, vitamin D, and vitamin B12 and sold in supermarkets and convenience store because health-conscious consumers are increasingly interested in gut health and clean-label products, dairy-free yogurt is gaining popularity. Brands are targeting city consumers looking for quick, on-the-go nourishment by providing yogurts made with soy and coconut that contain probiotics and natural fruit purees. Local palates are catered to by single-serve packaging and unusual flavors like black sesame and yuzu. Once a specialized offering, plant-based cheese is becoming more popular, particularly among younger consumers who are trying out Western fare like pizza, sandwiches, and pasta. Innovations utilizing cashew, coconut oil, and nutritional yeast have made significant progress in enhancing texture and taste, even if the melt and stretch features are still behind dairy cheese. There is a market for non-dairy ice cream in both the artisanal and mainstream sectors. With Korean-inspired tastes like red bean, matcha, and chestnut, almond and coconut milk are well-liked bases that appeal to culturally aware customers. These pastries are promoted as decadent yet lactose-free options, making them perfect for dessert bars and summer snacks. In coffee-focused metropolitan areas, creamers, especially those made with oats and almonds, are becoming more and more popular, reflecting the nation's thriving café scene. Numerous ones are made to foam well, making them barista-approved choices for lattes and other specialty beverages. The introduction of fermented plant-based beverages, puddings, and spreads in the category of others broadens the range of dairy substitutes beyond traditional forms and indicates a more significant shift in how Korean consumers approach plant-based diets. Distribution channels are essential to determining the accessibility and acceptance of dairy substitutes in South Korea, as each channel serves a different consumer behavior. Still the most popular retail avenue, supermarkets and hypermarkets provide a wide selection of dairy-free products, such as milks, yogurts, and cheeses. These establishments, like Lotte Mart and E-Mart, take advantage of a lot of shelf space to promote new flavors and brands, frequently with in-store tastings and specials that encourage mainstream customers to try them out. In South Korea's urban lifestyle, convenience stores like CU and GS25 are essential because they offer busy students and professionals easy access to plant-based alternatives. They usually carry dairy-free yogurts and smaller, ready-to-drink varieties of soy or oat milk. These stores provide a vital venue for impulse purchases and product sampling, particularly in heavily populated metropolitan regions where time and space are at a premium. In particular, among millennials who are health-conscious and digitally savvy, online retailing has become a significant distribution route. Dairy alternatives, which are frequently organic, high-quality, and imported items that are not easily found in brick-and-mortar establishments, are curated on websites like Coupang, Market Kurly, and SSG.com. User reviews and influencer endorsements promote trust and product discovery, while subscription models and next-day delivery services increase convenience. Niche businesses may now connect with a larger audience in the digital world without needing a large physical shelf presence. Specialty health food stores, vegan cafés, and farmer's markets are all included in the others group. These establishments are becoming more and more effective at advertising premium, artisanal dairy substitutes, frequently with a local or ethical sourcing story. Wellness events and pop-up stores function as test environments for introducing new products and interacting with customers.

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Nikita Jabrela

Business Development Manager

Considered in this report • Historic Year: 2019 • Base year: 2024 • Estimated year: 2025 • Forecast year: 2030 Aspects covered in this report • Dairy Alternatives Market with its value and forecast along with its segments • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Source • Soy • Almond • Coconut • Rice • Oats • Others

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By Product • Milk • Yogurt • Cheese • Ice Cream • Creamer • Others By Distribution Channel • Supermarket & Hypermarkets • Convenience Stores • Online retail • Others The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to this industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.