North America Router and Switch Market Research Report, 2030

The North America Router and Switch Market is segmented into By Type (Router, Switch); By Router Type (Broadband/Residential Routers, Edge Routers, Virtual & Custom Virtual Routers, Core/Enterprise Routers, Others [Modular, LTE, Travel, IoT]); By Switch Type (Unmanaged Switches, Smart Switches, Fully Managed Switches, Industrial Switches, Modular/Chassis Switches); By End Use Industry (SOHO [Small Office and Home Office]/Residential, Enterprise/Commercial, Data Centers, Telecom/ISP, Industrial/Utility/Transport); By Deployment Mode (On-Premise, Cloud Managed, Edge Computing, Software-defined).

North America's router & switch market valued over USD 21.62 Billion in 2024, driven by rising cloud adoption and enterprise digitalization.

Router and Switch Market Analysis

The North America router and switch market has witnessed significant growth over the past few years, driven by the increasing demand for high-speed connectivity and the rapid expansion of data-intensive applications across various industries. The demand in North America is primarily fueled by the widespread adoption of cloud computing, IoT (Internet of Things), 5G networks, and digital transformation initiatives undertaken by organizations aiming to improve operational efficiency and customer experience. Enterprises are investing in next-generation routers and switches capable of supporting higher bandwidths, low latency, and advanced network management features to cope with the surging data traffic and increasingly complex network architectures. The market include enhanced security protocols to protect against cyber threats, software-defined networking (SDN) capabilities that enable greater network flexibility and automation, and support for IPv6 to accommodate growing device connectivity. Additionally, the shift toward network virtualization and edge computing demands routers and switches that can seamlessly integrate with these technologies, ensuring optimal performance and scalability. Innovation in the North American market is driven by major networking vendors focusing on AI and machine learning integration within network devices to enable predictive analytics, automated troubleshooting, and adaptive traffic management. These advances help reduce downtime and operational costs while improving network reliability and user experience. Furthermore, manufacturers are developing energy-efficient hardware and greener technologies in response to increasing regulatory pressure and corporate sustainability goals. Regulatory frameworks in North America, including stringent cybersecurity standards such as those imposed by the Federal Communications Commission (FCC) and the National Institute of Standards and Technology (NIST), strongly influence product development and deployment strategies. Additionally, data sovereignty laws and privacy regulations like the California Consumer Privacy Act (CCPA) require networking solutions to support secure data handling and encryption capabilities. According to the research report "North America Router and Switch Market Research Report, 2030," published by Actual Market Research, the North America Router and Switch market was valued at more than USD 21.62 Billion in 2024. Organizations in North America are increasingly migrating their applications and workloads to cloud platforms, necessitating advanced routers and switches capable of delivering high throughput, low latency, and seamless integration with hybrid and multi-cloud environments. Moreover, the rollout of 5G technology across the region is a significant catalyst propelling market expansion. 5G networks demand next-generation routing and switching equipment that can handle ultra-fast speeds, enhanced bandwidth, and support a massive number of connected devices, including IoT endpoints. This has driven manufacturers to innovate with high-performance hardware and software-defined networking solutions that provide flexibility and automation to manage complex 5G architectures efficiently. North America’s stringent cybersecurity regulations, such as those set by the FCC, NIST, and state-level laws like the California Consumer Privacy Act (CCPA), compel organizations to deploy routers and switches embedded with advanced security features like encrypted data transmission, intrusion detection, and real-time threat monitoring. This creates opportunities for vendors to develop more intelligent and secure network devices integrated with artificial intelligence (AI) and machine learning (ML) capabilities, enabling proactive threat identification and automated response. In addition, the evolution of software-defined networking (SDN) and network function virtualization (NFV) is transforming the router and switch market by decoupling hardware from software, allowing more agile and programmable networks. The North American market benefits from strong R&D investments by leading network equipment manufacturers and startups focused on innovation. Companies are integrating AI-driven analytics, cloud-managed network services, and multi-gigabit Ethernet technology into their product portfolios. Strategic partnerships between telecom operators, technology providers, and government agencies are accelerating 5G adoption and network modernization initiatives.

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Market Dynamic

Market DriversRapid Growth in Data Traffic and Internet Penetration: The explosion of data usage, driven by cloud computing, video streaming, social media, and IoT devices, is significantly boosting demand for high-performance network infrastructure in North America. Routers and switches are fundamental to managing this traffic efficiently. As consumers and enterprises alike demand faster and more reliable internet connectivity, service providers and data centers are investing in advanced network equipment. This increasing data volume, coupled with a surge in mobile and remote workforces post-pandemic, is acting as a major catalyst for the router and switch market’s growth. • Expansion of 5G Networks: The rollout of 5G networks across North America is another powerful driver of the router and switch market. 5G technology requires an upgraded infrastructure that includes low-latency, high-speed switching and routing capabilities to support faster data transfer and minimal downtime. Telecom operators and enterprises are replacing legacy systems with new, 5G-compatible routers and switches to meet modern connectivity standards. This shift is fostering market expansion, especially in urban areas and smart city initiatives. Market ChallengesHigh Capital Investment and Operational Costs: Implementing advanced routers and switches, especially those supporting SDN (Software Defined Networking) and 5G, requires significant upfront capital. These costs include not just the hardware, but also software, skilled labor, and ongoing maintenance. Smaller businesses and regional telecom operators often struggle with these financial barriers, slowing widespread adoption. Additionally, managing and upgrading existing legacy systems alongside newer infrastructures adds to operational complexity and cost. • Cybersecurity and Data Privacy Concerns: As routers and switches form the backbone of network communication, they are prime targets for cyber threats. With increasing incidences of data breaches and sophisticated cyberattacks, ensuring robust security protocols within network infrastructure is critical. However, integrating advanced security features often complicates system architecture and raises costs. Moreover, the constantly evolving threat landscape requires continuous updates and monitoring, which remains a challenge for many network operators and organizations. Market TrendsRise of Software-Defined Networking (SDN) and Network Function Virtualization (NFV): There is a growing trend towards network virtualization, where physical hardware is being replaced by software-based solutions. SDN and NFV are transforming how routers and switches are managed and deployed, offering more flexibility, scalability, and cost-efficiency. These technologies enable centralized control and dynamic network provisioning, making them ideal for cloud data centers and large-scale enterprises. North American companies are increasingly investing in these solutions to modernize their networks and improve agility. • Increasing Adoption of Edge Computing: With the demand for real-time data processing rising, especially in applications like autonomous vehicles, smart manufacturing, and telemedicine, edge computing is becoming a major trend. This requires routers and switches that can operate reliably at the edge of the network, often in harsh or remote environments. As organizations push processing closer to the user or device, the market sees a growing need for compact, powerful, and energy-efficient network devices, influencing design and deployment strategies in the region.

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Router and Switch Segmentation

By Type Router (Broadband/Residential Routers, Edge Routers, Virtual & Custom Virtual Routers
Core/Enterprise Routers, Others(Modular, LTE, Travel, IOT))
Switch (Unmanaged Switches, Smart Switches, Fully Managed Switches, Industrial Switches, Modular/Chasis Switches)
By End Use Industry SOHO(Small Office and Home Office/Residential
Enterprise/Commercial
Data Centers
Telecom/ISP
Industrial /Utility/Transport
By Deployment Mode On-Premise
Cloud Managed
Edge Computing
Software-defined
North AmericaUnited States
Canada
Mexico

Switches dominate the North American router and switch industry primarily due to the growing demand for high-speed, scalable, and energy-efficient networking solutions in data centers and enterprise environments. The switch segment leads the router and switch industry in North America because it aligns more effectively with the evolving needs of cloud computing, data center virtualization, and enterprise network expansion. As organizations across sectors increasingly migrate to cloud-based platforms, the demand for infrastructure capable of handling large volumes of east-west traffic—data flowing within data centers—has surged. Switches, especially Layer 2 and Layer 3 Ethernet switches, are designed to manage this internal traffic with high efficiency, low latency, and minimal packet loss, making them more suitable than traditional routers for many modern applications. In addition, the rising adoption of software-defined networking (SDN) and network function virtualization (NFV) has further propelled the preference for switches, as these technologies often rely on programmable switch infrastructure to optimize performance and agility. North America, being a global hub for technology innovation and digital transformation, has seen a rapid expansion in hyperscale and enterprise data centers, where switches are indispensable for building agile and scalable network architectures. Furthermore, the shift toward edge computing and IoT connectivity also contributes to switch demand, as these setups require localized, high-speed data exchange capabilities that switches facilitate more effectively than routers. Another key driver is energy efficiency. Modern switches are designed with power-saving features and are more cost-effective over time, which appeals to organizations focused on sustainability and reducing operational costs. Major cloud service providers and IT enterprises in North America, such as Amazon Web Services, Microsoft Azure, and Google Cloud, continue to invest heavily in advanced switching technologies to support growing user bases and increasingly complex workloads. Virtual and custom virtual routers are the fastest-growing segment in the North American router and switch industry due to their flexibility, scalability, and cost-efficiency in supporting cloud-native, software-defined, and hybrid networking environments. The rapid growth of virtual and custom virtual routers in the North American router and switch industry is largely driven by the region’s aggressive digital transformation and cloud adoption trends. Unlike traditional hardware-based routers, virtual routers operate as software instances on standard servers or in cloud environments, offering unparalleled flexibility and scalability. This makes them particularly well-suited to the needs of modern enterprises and service providers that require dynamic, on-demand network capabilities without the constraints of physical infrastructure. North America, as a global leader in cloud services, software-defined networking (SDN), and network function virtualization (NFV), has become a prime market for these software-centric routing solutions. Large-scale enterprises, telecommunications providers, and hyperscale data centers are increasingly deploying virtual routers to handle complex workloads and ensure seamless connectivity across hybrid and multi-cloud architectures. These virtual solutions can be customized to match specific traffic requirements, allowing organizations to scale bandwidth and features with minimal capital expenditure. The cost-efficiency of virtual routers is a major draw—eliminating the need for proprietary hardware reduces both upfront investments and ongoing maintenance costs, which is particularly attractive to startups, mid-sized businesses, and agile service providers. In addition, virtual routers support automation, orchestration, and integration with modern DevOps tools, aligning perfectly with the agile methodologies that dominate today’s IT operations. The COVID-19 pandemic accelerated remote work adoption, pushing enterprises to modernize their network infrastructure quickly and securely—another factor that reinforced the value proposition of virtual routing solutions. Unmanaged switches are experiencing moderate growth in the North American router and switch industry due to their simplicity, affordability, and suitability for small-scale, low-maintenance networking environments like SOHOs and small businesses. Unmanaged switches are witnessing moderate—not rapid—growth primarily because they serve a specific segment of the market that values simplicity, plug-and-play functionality, and low cost over advanced features. These switches are ideal for small offices, home offices (SOHOs), and startups that require basic network connectivity without the need for configuration, remote management, or advanced security protocols. As the region continues to experience a rise in small businesses and remote work setups, there remains a consistent demand for uncomplicated networking hardware that performs reliably without IT oversight. However, this demand is naturally limited by the scale and complexity of the environments in which unmanaged switches can be effectively deployed. Unlike managed switches, which offer advanced capabilities like VLAN support, traffic prioritization, and network diagnostics, unmanaged switches offer no customization and operate on a default configuration. While this makes them attractive to non-technical users or budget-conscious organizations, it also caps their growth potential as businesses scale and require more control over their network infrastructure. In North America, where digital transformation and cloud adoption are accelerating, most medium to large enterprises—and increasingly even small businesses—are shifting towards managed or smart switches that offer better scalability, security, and integration with broader IT systems. This trend limits the expansion of unmanaged switches to primarily entry-level or supplemental use cases, such as expanding connectivity in home networks, adding ports in temporary setups, or supporting IoT devices in environments that don’t require traffic management. Retailers, education institutions, and some industrial users continue to purchase unmanaged switches for isolated or legacy systems, but these use cases are relatively static in size. The enterprise/commercial end-user segment leads the North American router and switch industry due to its high demand for robust, scalable, and secure networking infrastructure to support cloud computing. The enterprise/commercial sector stands out as the dominant end-user segment in the router and switches industry because of its pressing need for high-performance, reliable, and secure network infrastructure to support a rapidly evolving digital landscape. Large corporations, mid-sized businesses, financial institutions, healthcare providers, and educational organizations are undergoing extensive digital transformation, which necessitates robust networking equipment capable of managing vast data traffic, enabling real-time communication, and maintaining tight cybersecurity. This sector's demand is driven by the shift toward cloud-first strategies, hybrid work environments, and the exponential growth of enterprise data, all of which require powerful and flexible routing and switching solutions. Enterprises are investing heavily in both core and edge network infrastructure to enable seamless connectivity across multiple sites, cloud platforms, and remote devices. As organizations adopt cloud computing, AI-powered applications, and data analytics, the pressure on network speed, bandwidth, and uptime increases significantly—needs that enterprise-grade switches and routers are specifically designed to meet. Moreover, the North American market, with its strong presence of tech-savvy enterprises and global headquarters of major technology and service companies, leads in implementing next-generation technologies such as software-defined networking (SDN), network function virtualization (NFV), and intent-based networking, all of which rely on advanced switch and router capabilities. Security is another key driver in the enterprise sector. As cyber threats become more sophisticated, organizations prioritize routers and switches with integrated security features like advanced threat detection, encrypted traffic handling, and segmentation capabilities. Edge computing is experiencing moderate growth in the North American router and switch industry due to increasing demand for low-latency data processing in IoT and remote applications. Edge computing deployment is showing moderate growth within the router and switch industry as organizations increasingly seek to process data closer to its source to reduce latency, enhance performance, and support time-sensitive applications. This growth is fueled by the expansion of IoT ecosystems, autonomous systems, remote industrial operations, and smart city initiatives, all of which rely on localized computing capabilities. Unlike traditional cloud computing, which centralizes data processing in large data centers, edge computing distributes this processing to local nodes, requiring a more decentralized and responsive network infrastructure. Routers and switches tailored for edge deployments must support high-speed connectivity, reliability in harsh or remote environments, and seamless integration with centralized systems. As a result, businesses in sectors like manufacturing, healthcare, logistics, and telecommunications are adopting edge computing setups to improve operational efficiency and responsiveness. However, despite its clear advantages, the growth of edge computing in North America remains moderate rather than explosive due to several key challenges. Infrastructure complexity is a major hurdle—deploying and managing distributed nodes across various locations introduces difficulties in terms of standardization, maintenance, and security. Many organizations are still in the planning or early pilot phases, testing use cases before committing to full-scale deployments. Moreover, integrating edge computing with existing cloud and on-premise systems requires investment in advanced networking hardware and software-defined infrastructure, which not all enterprises are immediately ready or able to pursue.

Router and Switch Market Regional Insights

The USA is the largest market in North America’s router and switch industry due to its advanced technological ecosystem, widespread adoption of cloud computing, and significant presence of leading networking equipment manufacturers driving high demand for cutting-edge infrastructure. The dominance of the USA in North America’s router and switch industry stems from a combination of its highly developed digital infrastructure, robust technology sector, and the presence of major global players in networking hardware. As one of the world’s most technologically advanced economies, the USA benefits from widespread adoption of cloud services by enterprises, government agencies, and service providers, all of which require state-of-the-art routers and switches to efficiently manage vast amounts of data and ensure network reliability. The country’s large enterprise market, including sectors such as finance, healthcare, telecommunications, and technology, continuously demands scalable and secure networking solutions to support digital transformation, remote work, and real-time data processing. Furthermore, the USA hosts several of the world’s leading networking equipment manufacturers and innovators, such as Cisco Systems, Juniper Networks, and Arista Networks, whose headquarters, R&D facilities, and major customers are based domestically. This proximity fosters rapid innovation cycles and quicker adoption of new technologies like software-defined networking (SDN), network function virtualization (NFV), and advanced cybersecurity features embedded in routers and switches. Additionally, the widespread deployment of 5G infrastructure and edge computing initiatives across the country drives substantial demand for high-performance networking equipment that can handle ultra-low latency and massive device connectivity. Government investments in digital infrastructure modernization, smart cities, and cybersecurity further stimulate the market. The presence of highly skilled IT professionals and a mature supplier ecosystem also contributes to a strong market environment conducive to growth.

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Companies Mentioned

  • Cisco Systems Inc.
  • Huawei Technologies Co.Ltd
  • Dell Technologies
  • Taiwan Semiconductor
  • Palo Alto Networks, Inc.
  • Fortinet, Inc.
  • Extreme Networks, Inc
  • ZTE Corporation
  • Hewlett Packard Enterprise Company
  • Ribbon Communications Inc.
  • D-Link Systems, Inc.

Table of Contents

  • 1. Executive Summary
  • 2. Market Dynamics
  • 2.1. Market Drivers & Opportunities
  • 2.2. Market Restraints & Challenges
  • 2.3. Market Trends
  • 2.3.1. XXXX
  • 2.3.2. XXXX
  • 2.3.3. XXXX
  • 2.3.4. XXXX
  • 2.3.5. XXXX
  • 2.4. Supply chain Analysis
  • 2.5. Policy & Regulatory Framework
  • 2.6. Industry Experts Views
  • 3. Research Methodology
  • 3.1. Secondary Research
  • 3.2. Primary Data Collection
  • 3.3. Market Formation & Validation
  • 3.4. Report Writing, Quality Check & Delivery
  • 4. Market Structure
  • 4.1. Market Considerate
  • 4.2. Assumptions
  • 4.3. Limitations
  • 4.4. Abbreviations
  • 4.5. Sources
  • 4.6. Definitions
  • 5. Economic /Demographic Snapshot
  • 6. North America Router and Switch Market Outlook
  • 6.1. Market Size By Value
  • 6.2. Market Share By Country
  • 6.3. Market Size and Forecast, By Type
  • 6.4. Market Size and Forecast, By Router Type
  • 6.5. Market Size and Forecast, By Switch Type
  • 6.6. Market Size and Forecast, By End Use Industry
  • 6.7. Market Size and Forecast, By Deployment Type
  • 6.8. United States Router and Switch Market Outlook
  • 6.8.1. Market Size by Value
  • 6.8.2. Market Size and Forecast By Type
  • 6.8.3. Market Size and Forecast By Router Type
  • 6.8.4. Market Size and Forecast By Switch Type
  • 6.8.5. Market Size and Forecast By End Use Industry
  • 6.8.6. Market Size and Forecast By Deployment Type
  • 6.9. Canada Router and Switch Market Outlook
  • 6.9.1. Market Size by Value
  • 6.9.2. Market Size and Forecast By Type
  • 6.9.3. Market Size and Forecast By Router Type
  • 6.9.4. Market Size and Forecast By Switch Type
  • 6.9.5. Market Size and Forecast By End Use Industry
  • 6.9.6. Market Size and Forecast By Deployment Type
  • 6.10. Mexico Router and Switch Market Outlook
  • 6.10.1. Market Size by Value
  • 6.10.2. Market Size and Forecast By Type
  • 6.10.3. Market Size and Forecast By Router Type
  • 6.10.4. Market Size and Forecast By Switch Type
  • 6.10.5. Market Size and Forecast By End Use Industry
  • 6.10.6. Market Size and Forecast By Deployment Type
  • 7. Competitive Landscape
  • 7.1. Competitive Dashboard
  • 7.2. Business Strategies Adopted by Key Players
  • 7.3. Key Players Market Positioning Matrix
  • 7.4. Porter's Five Forces
  • 7.5. Company Profile
  • 7.5.1. Cisco Systems, Inc.
  • 7.5.1.1. Company Snapshot
  • 7.5.1.2. Company Overview
  • 7.5.1.3. Financial Highlights
  • 7.5.1.4. Geographic Insights
  • 7.5.1.5. Business Segment & Performance
  • 7.5.1.6. Product Portfolio
  • 7.5.1.7. Key Executives
  • 7.5.1.8. Strategic Moves & Developments
  • 7.5.2. Dell Technologies Inc.
  • 7.5.3. Hewlett Packard Enterprise Company
  • 7.5.4. Huawei Technologies Co., Ltd.
  • 7.5.5. Broadcom Inc.
  • 7.5.6. ZTE Corporation
  • 7.5.7. Extreme Networks, Inc.,
  • 7.5.8. Ribbon Communications, Inc.,
  • 7.5.9. Palo Alto Networks, Inc.
  • 7.5.10. Nokia Corporation
  • 7.5.11. D-Link Systems, Inc.
  • 7.5.12. Fortinet, Inc.
  • 8. Strategic Recommendations
  • 9. Annexure
  • 9.1. FAQ`s
  • 9.2. Notes
  • 9.3. Related Reports
  • 10. Disclaimer

Table 1: Global Router and Switch Market Snapshot, By Segmentation (2024 & 2030) (in USD Billion)
Table 2: Influencing Factors for Router and Switch Market, 2024
Table 3: Top 10 Counties Economic Snapshot 2022
Table 4: Economic Snapshot of Other Prominent Countries 2022
Table 5: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 6: North America Router and Switch Market Size and Forecast, By Type (2019 to 2030F) (In USD Billion)
Table 7: North America Router and Switch Market Size and Forecast, By Router Type (2019 to 2030F) (In USD Billion)
Table 8: North America Router and Switch Market Size and Forecast, By Switch Type (2019 to 2030F) (In USD Billion)
Table 9: North America Router and Switch Market Size and Forecast, By End Use Industry (2019 to 2030F) (In USD Billion)
Table 10: North America Router and Switch Market Size and Forecast, By Deployment Type (2019 to 2030F) (In USD Billion)
Table 11: United States Router and Switch Market Size and Forecast By Type (2019 to 2030F) (In USD Billion)
Table 12: United States Router and Switch Market Size and Forecast By Router Type (2019 to 2030F) (In USD Billion)
Table 13: United States Router and Switch Market Size and Forecast By Switch Type (2019 to 2030F) (In USD Billion)
Table 14: United States Router and Switch Market Size and Forecast By End Use Industry (2019 to 2030F) (In USD Billion)
Table 15: United States Router and Switch Market Size and Forecast By Deployment Type (2019 to 2030F) (In USD Billion)
Table 16: Canada Router and Switch Market Size and Forecast By Type (2019 to 2030F) (In USD Billion)
Table 17: Canada Router and Switch Market Size and Forecast By Router Type (2019 to 2030F) (In USD Billion)
Table 18: Canada Router and Switch Market Size and Forecast By Switch Type (2019 to 2030F) (In USD Billion)
Table 19: Canada Router and Switch Market Size and Forecast By End Use Industry (2019 to 2030F) (In USD Billion)
Table 20: Canada Router and Switch Market Size and Forecast By Deployment Type (2019 to 2030F) (In USD Billion)
Table 21: Mexico Router and Switch Market Size and Forecast By Type (2019 to 2030F) (In USD Billion)
Table 22: Mexico Router and Switch Market Size and Forecast By Router Type (2019 to 2030F) (In USD Billion)
Table 23: Mexico Router and Switch Market Size and Forecast By Switch Type (2019 to 2030F) (In USD Billion)
Table 24: Mexico Router and Switch Market Size and Forecast By End Use Industry (2019 to 2030F) (In USD Billion)
Table 25: Mexico Router and Switch Market Size and Forecast By Deployment Type (2019 to 2030F) (In USD Billion)
Table 26: Competitive Dashboard of top 5 players, 2024

Figure 1: Global Router and Switch Market Size (USD Billion) By Region, 2024 & 2030
Figure 2: Market attractiveness Index, By Region 2030
Figure 3: Market attractiveness Index, By Segment 2030
Figure 4: North America Router and Switch Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 5: North America Router and Switch Market Share By Country (2024)
Figure 6: US Router and Switch Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 7: Canada Router and Switch Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 8: Mexico Router and Switch Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 9: Porter's Five Forces of Global Router and Switch Market

Router and Switch Market Research FAQs

Growth is driven by rising digital transformation, expansion of cloud computing, 5G network deployment, and increasing demand for high-speed connectivity and secure data transmission.

Leading companies include Cisco Systems, Juniper Networks, Arista Networks, Hewlett Packard Enterprise (HPE), and Extreme Networks, offering a range of products from basic routers to advanced data center switches.

Technologies such as Software-Defined Networking (SDN), Network Function Virtualization (NFV), and automation are enhancing network flexibility, scalability, and management efficiency.
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North America Router and Switch Market Research Report, 2030

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