List of Figures
Figure 1: India Population 2017-2021( In Crore)
Figure 2: India Population Age Structure (EST. 2019)
Figure 3: India Urban VS Rural (Crore)
Figure 4: India Alcoholic Beverages Market Size By Value2016-17 to 2027-28F (in INR Crore)
Figure 5: India Alcoholic Beverages Market Size By Volume 2016-17- 2027-28 (in Billion Liters)
Figure 6: India Alcoholic Beverages Market Share By Value, By Region, 2016-17, 2021-22 & 2027-28F
Figure 7: India Alcoholic Beverages Market Share By Value, By Demographics, 2016-17, 2021-22 & 2027-28F
Figure 8: India Alcoholic Beverages Market Share By Value, By Distribution Channel, 2016-17, 2021-22 & 2027-28
Figure 9: India Red Wine Market Size By Value (2016-17 to 2027-28F) (in INR Crore)
Figure 10: India Red Wine Market Size By Volume (2016-17 to 2027-28F) (in Billion Liters)
Figure 11: India White Wine Market Size By Value (2016-17 to 2027-28F) (in INR Crore)
Figure 12: India White Wine Market Size By Volume (2016-17 to 2027-28F) (in Billion Liters)
Figure 13: India Sparkling Wine Market Size By Value (2016-17 to 2027-28F) (in INR Crore)
Figure 14: India Sparkling Wine Market Size By Volume (2016-17 to 2027-28F) (in Billion Liters)
Figure 15: India Rose Wine Market Size By Value (2016-17 to 2027-28F) (in INR Crore)
Figure 16: India Rose Wine Market Size By Volume (2016-17 to 2027-28F) (in Billion Liters)
Figure 17: India Others Wine Market Size By Value (2016-17 to 2027-28F) (in INR Crore)
Figure 18: India Others Wine Market Size By Volume (2016-17 to 2027-28F) (in Billion Liters)
Figure 19: Competitive Dashboard of top 5 players, 2021
Figure 20: Porter's Five Forces of India Brandy & Wine Market
List of Table
Table 1: India Tier-wise Classification Of Cities
Table 2: India Region-wise Classification Of Cities
Table 3: India Brandy Market Size By Value (in INR Crore) (2016-17 to 2027-28F)
Table 4: India Brandy Market Share By Value By Region (2016-17, 2021-22 &
Table 5: India Brandy Market Share By Value By Demographics (2016-17, 2021-22 &
Table 6: India BrandyMarket Share By Value By Distribution Channel(2016-17, 2021-22 &
Table 7: India BrandyMarket Share By Value By Average Selling Price (2016-17, 2021-22 &
Table 8: India Brandy Market Share By Company (2021)
Table 9: India Wine Market Size By Value (2016-17 to 2027-28F) (in INR Crore)
Table 10: India Wine Market Share By Value By Product Type (2016-17, 2021-22 & 2027-28F)
Table 11: India Wine Market Share By Value By Demographics (2016-17, 2021-22 & 2027-28F)))
Table 12: India Wine Market Share By Value By Sales Channel (2016-17, 2021-22 & 2027-28F)
Table 13: India Wine Market Share By Value By Region (2016-17, 2021-22 & 2027-28F))
Table 14: India Wine Market Share By Company (2021)
Table 15: HS Code for Brandy And Rum Products in India 2021
Table 16: Import Duty Structure for HS Code XXXX in India 2021
Table 17: Import of HS Code XXXX in India - Value & Volume 2016-17 to 2021-22
Table 18: Import of HS Code XXXX in India - By Country By Value &Volume Share 2021-22
Table 19: Export of HS Code XXXX in India - Value & Volume 2016-17 to 2021-22
Table20: Export of HS Code XXXX in India - By Country By Value &Volume Share 2021-22
Table 21: Import of HS Code XXXX in India - Value & Volume 2016-17 to 2021-22
Table 22: Import of HS Code XXXX in India - By Country By Value &Volume Share 2021-22
Table 23: Export of HS Code XXXX in India - Value & Volume 2016-17 to 2021-22
Table24: Export of HS Code XXXX in India - By Country By Value &Volume Share 2021-22
Table 25 : Influencing Factors for India Brandy & Wine Market, 2021
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Featured Companies
1. Allied Blenders and Distillers Private Limited
2. Amrut Distilleries Private Limited
3. Bacardi India Private Limited
4. DIAGEO India Private Limited
5. Fratelli Wines Private Limited
6. Grover Zampa Vineyards Limited
7. Jagatjit Industries Limited
8. John Distilleries Private Limited
9. Pernod Ricard India (P) Limited
10. SOM Distilleries and Breweries Limited
11. Sula Vineyards Limited
12. Tilaknagar Industries Limited
13. United Spirit Limited
14. Radico khaitan Limited
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Brandy and Rum: The Underdogs of India Alcoholic Beverage market- Actual Market Research
Featured Companies
1. Allied Blenders and Distillers Private Limited
2. Amrut Distilleries Private Limited
3. Bacardi India Private Limited
4. DIAGEO India Private Limited
5. Fratelli Wines Private Limited
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Wine is made from the must (pulp) of red or black grapes and fermentation occurs together with the grape skins, which give the wine its color. White wine is made by fermenting juice, which is made by pressing crushed grapes to extract juice; the skins are removed and play no further role. This wine is then distilled using low heat, which concentrates the flavour and alcohol. The distillation process can happen multiple times depending on the type of brandy being made. After distillation, the brandy is aged in oak barrels. Then, the brandy is mixed with water and other brandies to create different flavours and alcoholic volumes. So it can be said that brandy is made from wine. On the other hand, wine is different from other types of alcohol as it is only made from fermentation and requires no distillation. India is traditionally known to have a male-dominated drinking population that favours the consumption of beer, rum, and scotch. Wine, on the other hand, is perceived to be more suited to feminine tastes. However, among the upper and middle-class populace, that perception is fast changing. It has also become one of the most viable gifting options for birthdays, anniversaries, and other events. India’s modern rendezvous with wine began in 1984 with the setting up of the Champagne Indage plant; however, wine consumption was not widespread till much later. Only recently has the culture around wine consumption changed, increasing multifold.
According to the report, "India Brandy & Wine Market Research Report, 2027-28," published by Actual Market Research, states that the demand for these alcoholic beverages in India is projected to grow at a CAGR of 11.14% over the forecast period 2027-28. Brandy is the second most popular alcoholic beverage in India and is more concentrated in the western part of the country. However, its consumption is gradually increasing in the colder part of India, which is the northern part. On the other hand, wine is considered mainly as a women’s drink and has the least consumption in India. It is more concentrated in the west and northern parts of India. The wine culture in India is evolving slowly but significantly. Wineries in the subcontinent make strides towards bringing newer, better bottles to the wine shelves and helping them grow on more sophisticated wine palates. India's red wine market is expanding every day, and in the last couple of years, several domestic wines have proved to be stellar in quality and remarkable in taste. Brandy has over 90% market share in the total brandy and wine market in India. The urban populace consumes more brandy and wine than their rural counterparts to the extent of 71% in 2021.
Brandy, in many regions, is promoted as a medicine for many common diseases. Many studies have found that moderate consumption of brandy can boost the immune system, induce sleep, improve heart health, treat cancer, treat colds and coughs, and so on, while others disagree.Still, the quantity required to be consumed for many of the above diseases and their consumption patterns are unknown. While over consumption of brandy could lead to a hangover, can damage one's liver, kidney, heart, and other organs, it also creates alcohol addiction, which would hinder your psychological health as well as your nervous system.
In terms of the development of its industry and cultivation, India has 123,000 acres of vineyards, out of which only one to two percent of the area is used for the production of wines. At present, there are around 110 wineries in India; 72 of them are in the state of Maharashtra. Wine production in India is spread across 5 major wine producing regions, including Nashik and Pune in Maharashtra, and Bangalore, Hampi Hills, and Bijapur in Karnataka state. Among domestic wineries and vineyards, Sula Vineyards (Nashik, Maharashtra), Chateau Indage (Pune, Maharashtra), and Grover Vineyards (Bengaluru, Karnataka) are major key players who claim a maximum share of the market.
The major factors driving the consumption trends among different types of wines are price sensitivity, brand familiarity, and country of origin. Another prerequisite to performing better in the Indian market would be to increase consumer knowledge to ensure an increase in demand, specifically towards higher quality and premium wines. This additionally corresponds to the changes in winemaking techniques and approaches, with winemakers catering to a diverse set of consumers—offering more approachable sweet wines to new consumers and more evolved ones, including prosecco types and frizzante, for more experienced drinkers. Wine tourism is a key strategy adopted by leading wineries to lead consumers to their product. But the outreach in India remains limited. As geopolitical trends are forcing large-scale wine exporters like Australia to refocus on newer markets, the Indian market should not be ignored. The right market strategy will involve assessing key market bases, developing a relationship with and promoting awareness among Indian wine consumers, and investing in the opportunities associated with the country’s young market.
Companies present in the market: Sula Vineyards, Grover Zampa Vineyards Limited, Fratelli Wines Private Limited, John Distilleries Private Limited, United Spirits Limited, Tilaknagar Industries Limited, Radico Khaitan Limited.
Considered in the Report:
• Geography: India
• Base Year: 2021-22
• Estimated Year: 2022-23
• Forecast Year: 2027-28
India by Region
• South India
• West India
• North India
• East India
By Distribution Channel covered in the report
• Retail Channel
• Institutional Channel
• CSD (Canteen Stores Department)
By Demographics covered in the report
• Rural
• Urban
The Approach of the Report:
Actual Market Research performed primary as well as secondary research for this study. Initially, a list of manufacturers and suppliers operating in the Sun Care Market of India were sourced through secondary sources. With the identified companies and consumers, primary research was carried out which included conducting online surveys, competitor analysis and exhaustive personal interviews - both face to face as well as telephonic basis, to extract maximum information from participants like industry executives/ distributors or consumers. Primary research gave us an idea of company revenues, export, pricing, geographical presence, channel partner model, USP etc. and also helped us to identify various small players who otherwise have less presence on the web.
Actual Market Research seeks secondary data from third-party sources such as published articles, company websites, magazine articles, associations, trade journals, annual reports, government official websites and other paid database sources. In addition, data is also mined from a host of reports in our repository, as well as a number of paid databases of Indian government. Using both primary and secondary information, Actual Market Research calculated the market size through a bottom-up approach, where manufacturers’ value sales data for different types of sun care products were recorded and subsequently forecasted for the future years.
Intended Audience:
This report can be useful to Industry consultants, manufacturers, suppliers, associations & organizations related to alcohol beverages industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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