Japan Lawn Mower (Robotic, Walk behind, Ride on) Market Research Report, 2027

A lawnmower is a machine that is used along with other garden tools and equipment like a hand cultivator, tractor, spade, garden fork, sprinkler, pruning saw, grass shear, spray pump, and many more such tools. It is a mechanical machine that is used for cutting grass, shrubs, plants, small trees, long and dense patches of grass, and other types of things available in one’s lawn or garden. It is either a hand-operated, power-driven, or motor-driven machine that is used to maintain the lawns. When anyone purchases a lawn mower, they are often confused regarding the decision of which to choose between a reel or rotary lawn mower. He or she must then make a decision based on their needs and requirements, which are further influenced by the type and quantity of vegetation and land available. Reel lawn mowers consist of sharp helical blades that function like bad knives, almost like scissors. Reel mowers are mostly available in two types, which are a push, or manual reel mower that is human propelled and a gas-powered lawn mower that leaves a carbon footprint while the former ones do not. The major difference that exists between these two is that rotary mowers cut similar to a machete that works with a high-speed impact similar to that of whacks that are created by blades of grass similar to helicopter wings. On the other hand, the blades of reel mowers spin with a shaft that is horizontal around the central axle, which causes the reel to spin. The cut quality is better with reel mowers, and thus they are preferred for low lawn mowing heights. Rotary mowers, on the other hand, are suitable for better mowing heights. Reel mowers are suitable for smaller lawns and they are the best option for homeowners for cutting warm-season grasses. The case for rotary mowers is vice versa. From a maintenance perspective, reel mowers have blades like scissors which need to be maintained and regularly sharpened annually, which leads to less damage to grass and less susceptibility to diseases. Rotary lawn mower blades are easy to sharpen in comparison to reel mowers. Lawn mowers are thus an essential tool for backyards, lawns, and garden maintenance. Whether anyone who wants neat and well-manicured lawns or wants to keep their lawn away from overgrown wild meadows will make use of lawn mowers of any type in extensive amounts remains to be seen.

According to the report titled "Japan Lawn Mowers Market Overview, 2027", published by Actual Market Research, the Japanese lawn mower market is forecasted to increase with a compound annual growth rate of 7.36% during the predicted years of 2022F–2027F. The lawn mower market is increasing at a rapid pace after the pandemic, with an increase in gardening activities being undertaken by people due to home seclusion and work from home culture, due to which the majority of people worked at their houses only due to social distancing norms. The market is segregated into three types based on product types, which are walk-behind lawn mowers, ride-on lawn mowers, and robotic lawn mowers. Walk-behind lawn mowers are the simplest structures that require the presence of a human entity to exert push in one form or another in various kinds of walk-behind lawn mowers, such as push mowers and self-propelled mowers. Ride-on lawn mowers are used in commercial applications such as professional landscaping services, golf courses, and other commercial properties. There are more than 2500 golf courses in Japan, and apart from that, there are hundreds of driving ranges found across the country for golf lovers to practice, which drives the growth of ride-on lawn mowers. The country is home to customers with a high affinity for technology and innovative products. This has led to the increased adoption of robotic lawn mowers in Japan. Based on end-user types, the market is divided into residential, professional landscaping services, golf courses, government, and other segments. The residential segment accounts for the majority share of growth owing to rapid urbanisation and the requirement of lawn mowers for smaller lawns in residential urban areas. In the commercial segment, acres and acres of lawns are to be maintained, involving the maintenance of large garden spaces by the professionals engaged in landscaping services. Understandably, it is a bigger contract in keeping with the client's extensive needs.

The market is divided into manual-powered, gas-powered, propane-powered, electric-powered, and cordless lawn mowers on the basis of fuel types. Gas-powered lawn mowers occupy the highest market share, followed by manual-powered lawn mowers. The growth rate of electric ones is increasing owing to environmental damage being caused by emissions from gas-powered lawn mowers. Electric lawn mowers are also considered environmentally friendly until and unless electricity is obtained from renewable sources and the batteries used in cordless ones are disposed of correctly or reused. On the basis of drive types, rear-wheel drives are expected to have the best growth rate and majority share, as they are the only ones used in the walk-behind segment until now, and they have a cost lying in between FWDs and AWDs with the added advantages of cutting more evenly and better traction on uneven grounds. The market is segmented into cylinder blades, mulching blades, standard blades, and lifting blades based on blade types. Mulching blades have added advantages over standard blades, which have led to an increase in market share for mulching blades with a decrease in standard blades' market share.

Japan occupies a major share in the world market in exports of these lawn mowers and their parts, especially to North American regions like the United States and Canada, where there is a huge demand for these lawn mowers as the garden equipment tool market there is well established. Moreover, the European region also relies on imports from Japanese companies like Kaaz Corporation in Japan, which manufactures various lawn mower parts, of which more than 90% are exported to European countries, which are further assembled there due to increased adoption of gardening and lawn maintenance activities among the people of Europe, especially after the COVID-19 pandemic. Recent developments from Japanese manufacturers also show the reliance of external markets on Japanese companies, such as Kaaz Corporation, known for lawn mowers that keep most of the U.K.'s Premier League soccer fields pristine, is testing a prototype for a low-emission engine in response to increased eco-awareness across Europe.

The Asia-Pacific region consists of countries that have very huge populations, such as China, India, and Japan. The COVID-19 pandemic had a greater impact on this region, and Japan is also one of the major countries in this region to have been affected greatly by this pandemic. One positive development among all the negative news during COVID times was the increasing gardening activities as a hobby during home isolations. This drove the growth of the lawn mower market across the world, which led to increased demand in the lawn mower industry in Japan as many foreign companies are directly dependent on exports from Japan. As the global supply chain was disrupted, this led to a demand-supply gap for some duration in the market, i.e., during the times of lockdowns. However, soon after that, as reopening and unlocking activities are carried out, the market is also going to recover from that gap, and companies manufacturing and providing full-scale capabilities of lawn mowers are expected to register increasing market growth.

Considered in this report.
• Geography: Japan
• Historical year: 2016
• Base year: 2021
• Estimated year:2022
• Forecast year: 2027

Aspects covered in this report
• Japan lawn mowers market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Five force models.
• Top-profiled companies
• Strategic recommendation

By Product type in the report
• Walk behind lawn mowers
• Ride-on lawn mowers
• Robotic lawn mowers

By End-User type in the Report
• Residential
• Professional Landscaping services
• Golf Courses
• Government and others

By the Fuel type in the report.
• Manual-powered
• Gas-powered
• Propane-powered
• Electric corded
• Electric-cordless

By Drive type in the report
• All wheel drive (AWD)
• Front wheel drive (FWD)
• Rear wheel drive (RWD)

By Blade type in the Report
• Cylinder Blade
• Standard Blade
• Mulching Blade
• Others (Lifting Blade)

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in it. The secondary research consists of third-party sources such as press releases and annual reports of companies, analyzing government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. After this, we have started making primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to lawn mower industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.