The hybrid cloud market in Spain is rapidly transforming as enterprises seek to balance data sovereignty, performance, and scalability needs. As organizations across sectors, including banking, healthcare, and manufacturing, undergo digital transformation, hybrid cloud architecture has emerged as a strategic solution offering flexibility between on-premise infrastructure and public cloud environments. The adoption is bolstered by Spain’s increasing investment in digital infrastructure, aided by EU-funded programs like “España Digital 2026” and the Recovery, Transformation, and Resilience Plan, which encourage businesses to modernize IT systems. Furthermore, with Spanish data regulations aligning closely with the General Data Protection Regulation (GDPR), many enterprises prefer hybrid models that allow sensitive data to be stored locally while leveraging the computational power of the public cloud for other operations. Enterprises in regions like Catalonia and Madrid are particularly active, with tech parks and innovation zones supporting advanced IT implementations. Moreover, the hybrid model aligns well with the Spanish public sector's cloud-first policies, particularly in healthcare and local government systems where compliance and availability are key. Another contributing factor is the rising demand for application modernization and containerized workloads, which require seamless orchestration across hybrid environments. Spain’s industrial and retail sectors are also deploying hybrid cloud strategies to unify legacy systems with modern microservices-based architectures. In response to remote work and virtual collaboration trends that gained momentum during the COVID-19 pandemic, enterprises continue investing in hybrid cloud tools to maintain operational continuity, enhance cybersecurity, and increase agility. Furthermore, rising concerns around vendor lock-in are pushing businesses toward hybrid and multi-cloud solutions to diversify cloud usage across providers like AWS, Microsoft Azure, and Google Cloud. According to the research report "Spain Hybrid Cloud Market Research Report, 2030," published by Actual Market Research, the Spain Hybrid Cloud market is anticipated to add to more than USD 2.94 Billion by 2025-30. Spain's hybrid cloud market is gaining traction due to specific macroeconomic and sector-level shifts that support its current growth momentum. The growth rate observed in the Spanish market stems from increasing digital adoption across enterprises, combined with a strong government focus on accelerating digital transformation. This is not merely a result of global cloud adoption trends but a reflection of Spain-specific developments such as accelerated 5G rollouts, expansion of data center infrastructure, and favorable regulatory frameworks encouraging the use of hybrid architectures. Spain’s growing startup ecosystem and mid-sized tech companies are adopting hybrid cloud platforms to reduce infrastructure costs while enhancing operational scalability. Simultaneously, traditional sectors like banking and insurance, which are foundational to Spain’s economy, are utilizing hybrid cloud to improve legacy system integration, increase data security, and streamline customer service functions. Major Spanish banks are exploring hybrid models to support AI and machine learning workloads while complying with strict data residency laws. Additionally, in the tourism sector one of Spain's economic pillars hybrid clouds facilitates customer engagement platforms, enabling real-time analytics for pricing and service personalization. Another key growth contributor is Spain’s increasing alignment with sustainability goals, as hybrid cloud deployments support greener IT by enabling workload placement optimization, improving resource utilization, and reducing carbon footprints through dynamic scaling. Companies are also investing in edge computing solutions integrated with hybrid cloud for real-time processing in sectors like logistics, utilities, and smart cities. The continued rise in SaaS application adoption especially in CRM, ERP, and HRM platforms is pushing organizations to integrate public cloud tools with in-house environments. Hybrid cloud platforms thus offer the flexibility needed to support such mixed environments.
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Download SampleSoftware as a Service (SaaS) remains the most widely adopted service model, driven by Spanish organizations’ strong demand for off-the-shelf business solutions with minimal maintenance overhead. Popular SaaS applications in Spain include those for customer relationship management, collaboration tools like Microsoft 365 and Google Workspace, and enterprise resource planning (ERP) platforms. Spanish companies across sectors such as retail, hospitality, and healthcare are rapidly embracing SaaS to support hybrid work environments and ensure smooth end-user experiences. Meanwhile, Infrastructure as a Service (IaaS) adoption is growing steadily among organizations requiring elastic computing power and scalable storage, especially in the banking, telecom, and logistics sectors. With increased focus on cybersecurity and disaster recovery, IaaS solutions are being leveraged to replicate on-premise infrastructure in the cloud for business continuity. However, the fastest-growing segment by far is Platform as a Service (PaaS), fueled by demand for faster application development, DevOps support, and container management. Spanish software firms, fintech startups, and innovation labs are increasingly using PaaS to streamline microservices deployment, leverage Kubernetes for container orchestration, and build API-first applications. The rise of low-code/no-code platforms is also contributing to PaaS expansion, enabling Spanish enterprises with limited IT staff to develop custom solutions quickly. Public-private collaboration projects in Spain’s smart city initiatives further promote PaaS usage for real-time data processing and IoT integration. These varied service model preferences indicate that while SaaS dominates due to its simplicity and cost-effectiveness, the growth trajectory of PaaS reflects a broader strategic shift toward agile software development and scalable infrastructure orchestration in Spain’s hybrid cloud landscape. Solutions represent the largest share as Spanish companies initially adopt hybrid cloud through pre-integrated software offerings that manage virtual machines, handle cloud orchestration, and ensure compliance across environments. Vendors such as IBM, Microsoft, and Oracle are providing hybrid cloud management platforms tailored to meet regional compliance requirements under GDPR and Spain’s National Security Scheme (ENS). These solutions enable policy enforcement, workload balancing, and security monitoring across public and private clouds, which are crucial for sectors like healthcare, finance, and manufacturing. Moreover, organizations are investing in hybrid data management and disaster recovery solutions to safeguard operations against potential disruptions. However, services especially managed services and consulting are rapidly emerging as the fastest-growing component segment in Spain. Enterprises require support to navigate multi-cloud strategies, ensure seamless migration of legacy applications, and implement governance frameworks. As a result, local system integrators and global IT consulting firms are expanding their presence in Spain’s Tier 1 and Tier 2 cities. Demand for professional services is further driven by the complexity of hybrid deployments, which often require tailored architecture design, API development, and continuous monitoring. This trend is particularly visible among Spanish SMEs that lack in-house IT expertise and are looking for reliable partners to manage and optimize their hybrid environments. Moreover, as cybersecurity concerns mount, service providers offering cloud security assessment, compliance audits, and threat detection are witnessing strong demand. Enterprise size significantly influences hybrid cloud adoption patterns in Spain, with large enterprises leading the charge due to their substantial IT budgets, complex infrastructure needs, and strict regulatory compliance requirements. Multinational corporations headquartered in Spain or operating across Europe have invested heavily in hybrid cloud systems to optimize global operations, enhance customer engagement, and improve cybersecurity resilience. Key sectors such as telecommunications, automotive manufacturing, and banking rely on hybrid deployments to manage high-volume data and run mission-critical workloads across multiple environments. These companies often maintain private data centers while integrating public cloud resources for burstable capacity, AI model training, and big data analytics. Moreover, government entities and public institutions are also major large-enterprise adopters of hybrid cloud models, particularly in regions like Andalusia and Madrid where digitization programs are active. However, the fastest growth is seen among Spain’s small and medium-sized enterprises (SMEs), driven by increased awareness of cloud benefits, access to local cloud consultants, and improved affordability of hybrid infrastructure. SMEs in regions such as Valencia, Galicia, and the Basque Country are turning to hybrid cloud to gain flexibility without completely overhauling their legacy systems. The emergence of industry-specific cloud tools and regional funding schemes also supports SME adoption. Spanish startups in fintech, edtech, and e-commerce are utilizing hybrid cloud to combine agility with cost control, using scalable cloud services for front-end operations while maintaining in-house systems for sensitive data handling. Furthermore, initiatives by cloud providers to tailor hybrid solutions for SMEs through simplified interfaces, pay-as-you-go pricing, and bundled services are accelerating this trend.
Considered in this report • Historic Year: 2019 • Base year: 2024 • Estimated year: 2025 • Forecast year: 2030 Aspects covered in this report • Hybrid Cloud Market with its value and forecast along with its segments • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Service Model • Software as a Service (SaaS) • Infrastructure as a Service (IaaS) • Platform as a Service (PaaS)
By Component • Solution • Services By Enterprise Size • Large Enterprises • Small and Medium-sized Enterprises The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to this industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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