The global personal care appliances market is expected to reach a substantially large market size in 2027 and register a high CAGR over the forecast period. Personal care appliances are appliances that are used for quick personal grooming. These appliances primarily include hair straighteners, trimmers, hair curlers, hair dryers, epilators, and shavers. Personal care appliances offer benefits such as time savings and better results as compared to the traditional procedures used commercially. There is a rise in awareness regarding personal grooming, which adds fuel to the overall market demand for this segment.
According to the report, "Global Personal Care Appliances Market Research Report, 2022–28," published by Actual Market Research, the market is anticipated to grow at a rate of 5% CAGR during the forecast period. Growing online sales escalates the market growth of this segment for the projected period. However, lack of durability is a restraint for this market during the forecasted period. The growing disposable income has resulted in increasing the spending capability of the population, which positively impacts the market growth of the personal care appliances market as a greater number of such appliances are purchased by individuals for personal care. The growing geriatric population is a major end-user of such appliances, which is another driving factor for this market.
Moreover, manufacturers in the personal care appliances market are increasing the production of electric razors equipped with multiple high-speed blades. These innovative shavers are increasingly replacing traditional single-blade razors. AI-powered razors are catering to a safer and smarter hygiene routine for customers. Companies in the market for personal care appliances are collaborating with dermatologists to develop mobile apps that cater to the needs of men with sensitive skin. Additionally, companies in the personal care appliance market are offering personalised skin reports to users through the mobile app. Men, while not traditionally associated with hair styling or beauty appliances, have turned into active consumers in recent years. With the rising trend of men using hair straighteners, there is an opportunity to design appliances specifically for the young male consumers who use them the most. Designs with a more masculine image, such as larger hand grips and larger buttons, or appliances for shorter hair, such as mini straighteners, may all do well.
In contrast, the oral care segment, which includes electric toothbrushes and other oral care appliances, is still in its infancy in developing countries. This is due to a lack of consumer awareness about the benefits of using an electric toothbrush, as well as lower affordability. Countries like India, Brazil, Mexico, and South Africa, where the rural population holds a dominant share, have a higher market penetration rate for traditional toothbrushes. However, the higher price of the product is also a key factor hindering market growth.
Covid-19 Impacts:
After the onset of COVID-19, many countries implied strict lockdown measures in their respective countries, which closed beauty salons around the world. Therefore, this factor increased the sales of men's personal care products such as shavers and trimmers, giving male consumers the convenience of grooming from the comfort and safety of their homes. However, the market for styling tools experienced a tough time.
Major Companies present in the market:
Colgate Palmolive Company, Conair Corporation, Dyson, Helen of Troy Limited, HTC Hair Clipper, Koninklijke Philips N.V., Lion Corporation, Procter & Gamble Company, Spectrum Brands, Wahl Clipper Corporation, Groupe SEB, Homedics Inc., Andis Company, Johnson & Johnson Services Inc., Unilever PLC, Omron Healthcare, Waterpik Technologies, Nova Group, Tescom, Panasonic Corporation, Havells India Ltd.
Considered in this report
• Geography: Global
• Historic year: 2016
• Base year: 2021
• Estimated year: 2022
• Forecast year: 2027
Aspects covered in this report
• Global Personal Care Appliance market with its value and forecast along with its segments
• Region-wise personal care appliance market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
Regions covered in the report
• North America
• Europe
• Asia-Pacific
• South America
• Middle-East & Africa
By Product
• Hair Care
• Hair Removal
• Oral Care
• Others
By Product Type
• Hair Dryer
• Hair Straightener
• Trimmer
• Powered Toothbrush
• Others (Hair Styler, Power Shaver, Epilator, Oral Irrigator)
By Power Supply
• Wired
• Wireless (Battery operated)
By Gender
• Male
• Female
• Others
By Sales Channel
• Supermarkets & Hypermarkets
• Specialty Stores
• Convenience Stores
• E-Commerce
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Personal Care Appliance industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
6.3. Key Players Market Share Insights and Analysis, 2021
6.4. Key Players Market Positioning Matrix
6.5. Consolidated SWOT Analysis of Key Players
6.6. Porter's Five Forces
7. Global Personal Care Appliances Market Outlook
7.1. Market Size By Value
7.2. Market Size and Forecast, By Geography
7.3. Market Size and Forecast, By Product
7.4. Market Size and Forecast, By Product type
7.5. Market Size and Forecast, By Power supply
7.6. Market Size and Forecast, By Gender
7.7. Market Size and Forecast, By Distribution channel
8. North America Personal Care Appliances Market Outlook
8.1. Market Size By Value
8.2. Market Share By Country
8.3. Market Size and Forecast By Product
8.4. Market Size and Forecast By Product type
8.5. Market Size and Forecast By Power supply
8.6. Market Size and Forecast By Gender
8.7. Market Size and Forecast By Distribution channel
9. Europe Personal Care Appliances Market Outlook
9.1. Market Size By Value
9.2. Market Share By Country
9.3. Market Size and Forecast By Product
9.4. Market Size and Forecast By Product type
9.5. Market Size and Forecast By Power supply
9.6. Market Size and Forecast By Gender
9.7. Market Size and Forecast By Distribution channel
10. Asia-Pacific Personal Care Appliances Market Outlook
10.1. Market Size By Value
10.2. Market Share By Country
10.3. Market Size and Forecast By Product
10.4. Market Size and Forecast By Product type
10.5. Market Size and Forecast By Power supply
10.6. Market Size and Forecast By Gender
10.7. Market Size and Forecast By Distribution channel
11. South America Personal Care Appliances Market Outlook
11.1. Market Size By Value
11.2. Market Share By Country
11.3. Market Size and Forecast By Product
11.4. Market Size and Forecast By Product type
11.5. Market Size and Forecast By Power supply
11.6. Market Size and Forecast By Gender
11.7. Market Size and Forecast By Distribution channel
12. Middle East & Africa Personal Care Appliances Market Outlook
12.1. Market Size By Value
12.2. Market Share By Country
12.3. Market Size and Forecast By Product
12.4. Market Size and Forecast By Product type
12.5. Market Size and Forecast By Power supply
12.6. Market Size and Forecast By Gender
12.7. Market Size and Forecast By Distribution channel
13. Company Profile
13.1. Andis Company
13.1.1. Company Snapshot
13.1.2. Company Overview
13.1.3. Financial Highlights
13.1.4. Geographic Insights
13.1.5. Business Segment & Performance
13.1.6. Product Portfolio
13.1.7. Key Executives
13.1.8. Strategic Moves & Developments
13.2. Colgate Palmolive Company
13.3. Conair Corporation
13.4. Dyson
13.5. Groupe SEB
13.6. Havells India Ltd.
13.7. Helen of Troy Limited
13.8. Homedics Inc.
13.9. HTC Hair Clipper
13.10. Johnson & Johnson
14. Strategic Recommendations
15. Annexure
15.1. FAQ`s
15.2. Notes
15.3. Related Reports
16. Disclaimer
List of Figures
Figure 1: Global Personal Care Appliances Market Size (USD Billion) By Region, 2021 & 2027
Figure 2: Market attractiveness Index, By Region 2027
Figure 3: Market attractiveness Index, By Segment 2027
Figure 4: Competitive Dashboard of top 5 players, 2021
Figure 5: Market Share insights of key players, 2021
Figure 6: Porter's Five Forces of Global Personal Care Appliances Market
Figure 7: Global Personal Care Appliances Market Size By Value (2016, 2021 & 2027F) (in USD Billion)
Figure 8: Global Personal Care Appliances Market Share By Region (2021)
Figure 9: North America Personal Care Appliances Market Size By Value (2016, 2021 & 2027F) (in USD Billion)
Figure 10: North America Personal Care Appliances Market Share By Country (2021)
Figure 11: Europe Personal Care Appliances Market Size By Value (2016, 2021 & 2027F) (in USD Billion)
Figure 12: Europe Personal Care Appliances Market Share By Country (2021)
Figure 13: Asia-Pacific Personal Care Appliances Market Size By Value (2016, 2021 & 2027F) (in USD Billion)
Figure 14: Asia-Pacific Personal Care Appliances Market Share By Country (2021)
Figure 15: South America Personal Care Appliances Market Size By Value (2016, 2021 & 2027F) (in USD Billion)
Figure 16: South America Personal Care Appliances Market Share By Country (2021)
Figure 17: Middle East & Africa Personal Care Appliances Market Size By Value (2016, 2021 & 2027F) (in USD Billion)
Figure 18: Middle East & Africa Personal Care Appliances Market Share By Country (2021)
List of Table
Table 1: Global Personal Care Appliances Market Snapshot, By Segmentation (2021 & 2027) (in USD Billion)
Table 2: Influencing Factors for Global Personal Care Appliances Market, 2021
Table 3: Top 10 Counties Economic Snapshot 2020
Table 4: Economic Snapshot of Other Prominent Countries 2020
Table 5: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 6: Global Personal Care Appliances Market Size and Forecast, By Geography (2016 to 2027F) (In USD Billion)
Table 7: Global Personal Care Appliances Market Size and Forecast, By Product (2016 to 2027F) (In USD Billion)
Table 8: Global Personal Care Appliances Market Size and Forecast, By Product type (2016 to 2027F) (In USD Billion)
Table 9: Global Personal Care Appliances Market Size and Forecast, By Power supply (2016 to 2027F) (In USD Billion)
Table 10: Global Personal Care Appliances Market Size and Forecast, By Gender (2016 to 2027F) (In USD Billion)
Table 11: Global Personal Care Appliances Market Size and Forecast, By Distribution channel (2016 to 2027F) (In USD Billion)
Table 12: North America Personal Care Appliances Market Size and Forecast By Product (2016 to 2027F) (In USD Billion)
Table 13: North America Personal Care Appliances Market Size and Forecast By Product type (2016 to 2027F) (In USD Billion)
Table 14: North America Personal Care Appliances Market Size and Forecast By Power supply (2016 to 2027F) (In USD Billion)
Table 15: North America Personal Care Appliances Market Size and Forecast By Gender (2016 to 2027F) (In USD Billion)
Table 16: North America Personal Care Appliances Market Size and Forecast By Distribution channel (2016 to 2027F) (In USD Billion)
Table 17: Europe Personal Care Appliances Market Size and Forecast By Product (2016 to 2027F) (In USD Billion)
Table 18: Europe Personal Care Appliances Market Size and Forecast By Product type (2016 to 2027F) (In USD Billion)
Table 19: Europe Personal Care Appliances Market Size and Forecast By Power supply (2016 to 2027F) (In USD Billion)
Table 20: Europe Personal Care Appliances Market Size and Forecast By Gender (2016 to 2027F) (In USD Billion)
Table 21: Europe Personal Care Appliances Market Size and Forecast By Distribution channel (2016 to 2027F) (In USD Billion)
Table 22: Asia-Pacific Personal Care Appliances Market Size and Forecast By Product (2016 to 2027F) (In USD Billion)
Table 23: Asia-Pacific Personal Care Appliances Market Size and Forecast By Product type (2016 to 2027F) (In USD Billion)
Table 24: Asia-Pacific Personal Care Appliances Market Size and Forecast By Power supply (2016 to 2027F) (In USD Billion)
Table 25: Asia-Pacific Personal Care Appliances Market Size and Forecast By Gender (2016 to 2027F) (In USD Billion)
Table 26: Asia-Pacific Personal Care Appliances Market Size and Forecast By Distribution channel (2016 to 2027F) (In USD Billion)
Table 27: South America Personal Care Appliances Market Size and Forecast By Product (2016 to 2027F) (In USD Billion)
Table 28: South America Personal Care Appliances Market Size and Forecast By Product type (2016 to 2027F) (In USD Billion)
Table 29: South America Personal Care Appliances Market Size and Forecast By Power supply (2016 to 2027F) (In USD Billion)
Table 30: South America Personal Care Appliances Market Size and Forecast By Gender (2016 to 2027F) (In USD Billion)
Table 31: South America Personal Care Appliances Market Size and Forecast By Distribution channel (2016 to 2027F) (In USD Billion)
Table 32: Middle East & Africa Personal Care Appliances Market Size and Forecast By Product (2016 to 2027F) (In USD Billion)
Table 33: Middle East & Africa Personal Care Appliances Market Size and Forecast By Product type (2016 to 2027F) (In USD Billion)
Table 34: Middle East & Africa Personal Care Appliances Market Size and Forecast By Power supply (2016 to 2027F) (In USD Billion)
Table 35: Middle East & Africa Personal Care Appliances Market Size and Forecast By Gender (2016 to 2027F) (In USD Billion)
Table 36: Middle East & Africa Personal Care Appliances Market Size and Forecast By Distribution channel (2016 to 2027F) (In USD Billion)
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Frequently Asked Questions ?
The forecasted period considered in the report is from 2022 to 2027.
The segments in the Personal Care Market are region, product type, power supply and sales channel.
The market is been divided into four types on the basis of product type which are hair care, hair removal, oral care and others.
The impact of Covid 19 pandemic was negative as the whole supply chain was distributed due to the pandemic. But now, due the awareness in the people about the personal care and hygiene, the personal care appliance is forecasted to grow in the future.
On the basis on sales channel the market is been divided into supermarkets & hypermarkets, specialty stores, convenience stores and e-commerce.
Featured Companies
1. Procter & Gamble Co
2. Conair Corporation
3. Colgate-Palmolive(International)
4. Koninklijke Philips
5. Dyson Limited
More...
The global personal care appliances market is expected to reach a substantially large market size in 2027 and register a high CAGR over the forecast period. Personal care appliances are appliances that are used for quick personal grooming. These appliances primarily include hair straighteners, trimmers, hair curlers, hair dryers, epilators, and shavers. Personal care appliances offer benefits such as time savings and better results as compared to the traditional procedures used commercially. There is a rise in awareness regarding personal grooming, which adds fuel to the overall market demand for this segment. According to the report, "Global Personal Care Appliances Market Research Report, 2022–28," published by Actual Market Research, the market is anticipated to grow at a rate of 5% CAGR during the forecast period. Growing online sales escalates the market growth of this segment for the projected period. However, lack of durability is a restraint for this market during the forecasted period. The growing disposable income has resulted in increasing the spending capability of the population, which positively impacts the market growth of the personal care appliances market as a greater number of such appliances are purchased by individuals for personal care. The growing geriatric population is a major end-user of such appliances, which is another driving factor for this market. Moreover, manufacturers in the personal care appliances market are increasing the production of electric razors equipped with multiple high-speed blades. These innovative shavers are increasingly replacing traditional single-blade razors. AI-powered razors are catering to a safer and smarter hygiene routine for customers. Companies in the market for personal care appliances are collaborating with dermatologists to develop mobile apps that cater to the needs of men with sensitive skin. Additionally, companies in the personal care appliance market are offering personalised skin reports to users through the mobile app. Men, while not traditionally associated with hair styling or beauty appliances, have turned into active consumers in recent years. With the rising trend of men using hair straighteners, there is an opportunity to design appliances specifically for the young male consumers who use them the most. Designs with a more masculine image, such as larger hand grips and larger buttons, or appliances for shorter hair, such as mini straighteners, may all do well. In contrast, the oral care segment, which includes electric toothbrushes and other oral care appliances, is still in its infancy in developing countries. This is due to a lack of consumer awareness about the benefits of using an electric toothbrush, as well as lower affordability. Countries like India, Brazil, Mexico, and South Africa, where the rural population holds a dominant share, have a higher market penetration rate for traditional toothbrushes. However, the higher price of the product is also a key factor hindering market growth. Covid-19 Impacts: After the onset of COVID-19, many countries implied strict lockdown measures in their respective countries, which closed beauty salons around the world. Therefore, this factor increased the sales of men's personal care products such as shavers and trimmers, giving male consumers the convenience of grooming from the comfort and safety of their homes. However, the market for styling tools experienced a tough time. Major Companies present in the market: Colgate Palmolive Company, Conair Corporation, Dyson, Helen of Troy Limited, HTC Hair Clipper, Koninklijke Philips N.V., Lion Corporation, Procter & Gamble Company, Spectrum Brands, Wahl Clipper Corporation, Groupe SEB, Homedics Inc., Andis Company, Johnson & Johnson Services Inc., Unilever PLC, Omron Healthcare, Waterpik Technologies, Nova Group, Tescom, Panasonic Corporation, Havells India Ltd. Considered in this report • Geography: Global • Historic year: 2016 • Base year: 2021 • Estimated year: 2022 • Forecast year: 2027 Aspects covered in this report • Global Personal Care Appliance market with its value and forecast along with its segments • Region-wise personal care appliance market analysis • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation Regions covered in the report • North America • Europe • Asia-Pacific • South America • Middle-East & Africa By Product • Hair Care • Hair Removal • Oral Care • Others By Product Type • Hair Dryer • Hair Straightener • Trimmer • Powered Toothbrush • Others (Hair Styler, Power Shaver, Epilator, Oral Irrigator) By Power Supply • Wired • Wireless (Battery operated) By Gender • Male • Female • Others By Sales Channel • Supermarkets & Hypermarkets • Specialty Stores • Convenience Stores • E-Commerce The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Personal Care Appliance industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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